"I like really special things, whether its precious materials or something that’s beautifully made. I care about how it’s made, or the story behind it, or emotional connections like having somethin...

"I remember wearing them and thinking, for the first time, jewellery actually makes a woman look beautiful. Because those earrings just made me look beautiful. And that’s such a magical thing about...

"All the women in my family – my Nani who I never really knew, but my mother, even my Dadi – their thing has been very much just very small things, discreet jewellery. Gold. Maybe some diamonds. An...

Founder of PR Pundit, one of the earliest proponents of lifestyle PR, Archana Jain knows a thing and some about the art of telling authentic stories. She also knows that dressing the part is half t...